Tuesday, April 1, 2014

{Love to sew? Join me for our next worshop!}



Back in February we introduced our very first Sewing Workshop!
It was so much fun to teach seasonal projects and spend time with some of the ladies from our 
Sewing 101 and 102 classes!

The focus of February was Valentine's decor, and they turned out oh so sweet!
Each participant went home with a handmade pennant, pillowcase and pin cushion jar! I hope enjoyed them just as much as I did! 







It's hard to believe, but running a sewing business often means I don't get too much time to sew for myself, so it's been so much fun creating these new patterns and designs for our March/April Workshop!


I'm especially excited about these boutique camera strap covers, 
WITH removable bows and blooms. 

We'll be making these, plus a handy little notebook organizer! 

Want to join in?

If you live in the D.C./NOVA area, 
visit www.abbymaddy.com to enroll!
{Please note, the workshop will be held in April!}



Saturday, April 12th
Theme: Boutique Accessories
9:30 a.m. -3:30 p.m.
Includes morning refreshments, lunch, three projects,
giveaways, and partial supplies. 

Basic sewing knowledge or Sewing 101 experience recommended.

So let's get sewing!


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Monday, March 31, 2014

{Hello Gorgeous! New designs & a Discount!}

Oh my goooooodness!! It feels like it has been forever since I have gotten to spend a little time with the blog, and I have missed it so! Writing has always been a part of my life, and I feel a little incomplete when I'm not jotting down ideas, crafting posts and sharing what's going on in our crazy, beautiful life!



By now you may have noticed that Abby Maddy has changed- A LOT - in the past few months. It's a transition that I have long been debating, but what an awesome adventure it's been! And everyday I am re-affirmed by your sweet words, and our ever expanding community.



When we began the "re-branding" of Abby Maddy back in the fall, it was a little bittersweet for me. After all, those precious, handmade baby and kids designs were what started my company, and they served a beautiful, creative, inspired purpose for three years. But as my Little's grow bigger, I knew that it was time for our line to mature as well. I had started to feel a strong tug towards ladies accessories and bags, and after a few weeks of brushing it off I finally sat down and put pen to paper. 

What came next was the plan for a complete re-design of Abby Maddy. 
 And I knew in an instant it was right.

You may remember that last Spring we did a test-run of a few totes, zippered bags, and clutches. I knew based on the response to those items that ladies accessories was definitely the way I wanted to move forward. I sat down with a pad and pencil and before I knew it, I had pages and pages of new designs and ideas. 


I also knew that I wanted to create a line of truly fabulous, one of a kind, boutique style accessories. My first task was to source beautiful designer fabrics and materials and I am thrilled to say that Amy Butler, Michael Miller, and Riley Blake are just a few of the designers that are now a part of our line. To finish each piece, we added luxurious Kona cotton linings, ribbon zipper pulls, and of course, our signature labels.


Thanks to my amazing assistant and a team of graphic designers, by February, we had completely re-designed our shops logo, websites, blog, and marketing materials and developed all new patterns. And just last month, we shipped out the very first bulk order of totes, clutches, scarves and pouches to a boutique in Tennessee!

We are continuing to add more designs and patterns to the website everyday and I am in love with where Abby Maddy is going!

Here's a little peek!

 Knit and Lace Infinity Scarves 


Large Zipper Pouches


The Market Tote


The Everyday Tote


The Lucy Clutch


 The Kristin Clutch

Do you love it just as much as we do?
And did I mention that domestic shipping is now FREE and International Shipping begins at just $15? 

Thank you so, so much for continuing to follow along while we transition! 

Click on over to shop our all new designs, and while you're there, enjoy 20% off your purchase with code {SPRINGISHERE}

xoxoxox
~Stef.

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Sunday, March 30, 2014

{I'm still here! }

Oh my goodness! Where has the time gone? We've been super, super busy in the studio these past couple months, but I am determined to get back to the blog this week!! I miss it and all our lovely readers so, so much! So for now, grab a cup of coffee, enjoy a rainy Sunday and I will see you all next week! 

xoxoxoxo

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Monday, March 3, 2014

{Favorite Things Giveaway!}

Have you been wondering where I've been? It's been super busy around the studio the past few months, but I wanted to take a little break and tell you about our "Favorite Things" Giveaway on Facebook and Instagram!

Each week we'll announce a new theme.Simply snap a pic of yourself, post on Instagram and Facebook and tag #abbymaddy!

At the end of the week, one lucky winner will win one of the fabulous prizes shown below, which all happen to be, some of my favorite things!

It's that easy!

Make sure you're following us on Facebook and Instagram and get ready to have some fun!

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